Home > About Toshiba > Social and Environmental Activities > Environmental Management > Greening Management > Communication: Advertisements

Advertisement featuring “The Little Prince”
We are deploying advertisements using “The Little Prince” as a promotional character in Japan to communicate our environmental initiatives.
We are deploying a corporate advertisement with the slogan “What everyone can do. What Toshiba can do.” that introduces ways of saving electricity at homes and offices as well as the power-saving functions of our products.

“White products” TV commercial aimed at power saving

“Digital products” TV commercial aimed at power saving