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In order to create sound material-cycle society, there is a need to reduce the amount of resources extracted and discharged as waste throughout the product life cycle. Toshiba Group is promoting 3R initiatives for products aimed at reducing waste, improving outgoing recycling and increasing incoming recycling. We are also taking measures to promote design for 3Rs of product and service system and are implementing activities to reduce the environmental impact of our products throughout their life cycles.
We achieve waste reduction through various means, including reducing the amount of resources used to manufacture products (reducing weight and size) and extending product lives (including upgrades and maintenance).
Outgoing recycling refers to the collection and recycling of end-of-life products. By promoting designs for reusing and recycling materials, we improve outgoing recycling while simultaneously improving the system design for recycling end-of-life products further.
Incoming recycling refers to the application of recycled materials in products. We will work to improve our incoming recycling rate by increasing our use of recycled materials, plant-derived materials and reuse parts.

In FY2010, the total amount of resources used in Toshiba Group’s major products, estimated by multiplying the amount used for products and packaging materials by the number of shipments, was 776,000 tons. Based on comparisons with the previous product models and adjusting for the expected number of years of use, we also estimated to what extent resource consumption has been reduced for different products. Our comparisons show that despite increases in the use of resources in some product categories as a result of increases in size and functionality improvements, we have reduced the use of resources by 214,000 tons, equivalent to 27.5% of the total amount of resources actually used in FY2010. This result is largely due to reductions in the size and thickness of digital products, including LCD TVs, DVD players, notebook PCs and MFPs. We will continue to make efforts to reduce resource consumption for all of our products.

* Calculated by comparison with the previous product models adjusting for the expected number of years of use
Toshiba Digital Products & Services Company
The BDX1100 model (equivalent to the SD-BD2 in the Japanese market) is the industry’s lightest and smallest Blu-ray player (as of product release), weighing 1.63 kg with a thickness of 360 mm. We reduced the body weight by 29%, packaging volume by 44% and packaging weight by 36% compared with the previous model (BDX2000). Also, the model consumes only 11.1 W during playback (reduced by 40% compared with the previous model) and was certified as an Excellent ECP for FY2010 as the industry’s first Blu-ray player compliant with the Energy Star 2.0 standards.

To improve outgoing recycling, Toshiba Group promotes designs that facilitate reusing and recycling products. We provide Environmental Design Guides and Eco-material Selection Guides for our member companies and share information concerning the disassembling of various products. At the same time, we review areas for improvement with respect to designs for reuse and recycling by promoting technological exchanges between designers and recyclers.
It is also essential to develop systems for recycling end-of-life products. Although we have been promoting such recycling globally, there is an increasing need to develop new recycling technologies and advanced systems to manage rare metals. We will design such advanced recycling systems by considering how to strike a balance between environmental and economic performance.
Toshiba Group is promoting initiatives to recycled plastic waste generated by end-of-life products*. In FY2010, we extended our use of recycled plastics to new products (vacuum cleaners and office air conditioners) and also to new refrigerator parts. Consequently, we used a total of approximately 900 tons of recycled plastics in these and similar products, such as the base plates of washing machines, multifunctional peripherals (MFP), LCD TVs and notebook PCs. We also use plant-derived resins for some of the plastic parts in POSs, lighting devices and LCD TVs. We will continue to expand the uses of recycled materials, thereby improving the incoming recycling rate.
When upgrading office air conditioning systems (multi-purpose air conditioners, package air conditioners and customized air conditioners), we reuse old pipes (the indoor pipes leading to the outside) instead of removing or replacing them with new pipes. In FY2010, we reused a total of 137 tons of old piping. In addition, we also promote incoming recycling through the reuse of MRIs, elevators, fax machines and LCD panels.
Our efforts to expand the uses of recycled materials will further improve the incoming recycling rate.
Toshiba Home Appliances Corp.

We will streamline the use of packaging as well as product materials to reduce environmental impact throughout their entire life cycles. The amount of packaging materials used by Toshiba Group in FY2010 was 85,000 tons*. As the number of shipments increases, the amount of packaging materials used also tends to increase. Nevertheless, we will work to reduce the use of packaging materials in accordance with the characteristics of each business area and product category through various measures, such as reducing packaging volume (see the example), enlarging the size of returnable (reusable) cases and using materials with low environmental impact.

Toshiba Digital Products & Services Company
We have achieved to reduce packaging volume by 27% compared with the previous product model (47Z1) as a result of our efforts to improve packaging design, including reviewing the layout of contents, optimizing the volume of expanded polystyrene and reducing the width of the LCD TVs. Consequently, we were able to increase loading efficiency by 24% to contribute to reducing transportation-related CO2 emissions.

FY2008
FY2007It became possible to reduce the packaging volume by 30-40% as compared to the previous level by packing the LCD panel and its stand separately*. Toshiba Group will contribute to reducing CO2 emission in the distribution stage by improving the load factor.

Reducing the packaging volume by packing the LCD panel and its stand separately.
FY2008
FY2007







Product units and their accessories used to be individually packaged inside carrier bags. We have succeeded in significantly decreasing cushioning materials, by enhancing cushioning performance of the carrier bags and packaging the product units and their accessories together in the bags. As a result, the amount of packaging materials used per set has decreased to a level about 50% lower than before the improvement was made.

We have made improvement whereby conventionally disposable wood containers or cardboard boxes with wood portions in their lower portions were switched for foldable steel recyclable boxes while ensuring loading strength during transport. This has resulted in a decrease of around 8% in packaging mass as well as a reduction of about 36 tons in the amount of wood used and waste per year.
